Prototype review · August 2026

Six ways to welcome Selby onto court.

Each concept uses the same club information and booking journey. Compare the tone, clarity and feeling—not just the colours.

What to look for

Community first

Warm, welcoming and people-led. This direction sells the friendly local club before it sells the sport.

Best for: Broad local appeal and first-time players

Sport first

Bold, energetic and contemporary. This direction makes the blue courts the hero and keeps action prominent.

Best for: A confident sports brand with visual punch

Daytime first

Calm, clear and reassuring. This direction speaks directly to newcomers looking for sociable daytime activity.

Best for: Older visitors and confidence-building

Local first

Bright, useful and unmistakably local. This direction turns the site into a lively digital community noticeboard.

Best for: Club news, activities and approachable local character

Stories first

Editorial, photographic and people-centred. This direction gives club stories and community life a premium frame.

Best for: A distinctive identity built around people and stories

Contemporary first

Polished, spacious and high-impact. This direction pairs a dark photographic hero with bright booking actions and rounded content panels.

Best for: A modern venue feel with a clear commercial journey